I began by separating men and women into two groups: So, are they buying them mostly for their female partners and occasionally themselves like wigs , or are pretty much all the anal products being bought by gay men? For example, the First-person Singular category contains words like I, me and mine. Arguably their most surprising discovery was that straight men very much like looking at penises. In fact, single straight men buy butt plugs at twice the rate of single straight women.
They sell enough lubricant in a year to replace all the water used in the average four-person family home for two months 27, litres. We have to go deeper. Which gender is responsible for buying most sex toys? They asked what insights I thought I could discover hiding in their data. For the very first time, the sales of one million sex toys and 45, of their reviews have been analysed to reveal what we do in our most intimate and uninhibited moments. The same principle applies to clubwear, which is a female-dominated category in plus-sizes, but male-dominated in non-plus sizes. And all of the above are returned a bit more often than the item that began this whole adventure: In fact, single straight men buy butt plugs at twice the rate of single straight women. So, are they buying them mostly for their female partners and occasionally themselves like wigs , or are pretty much all the anal products being bought by gay men? Half of the female-dominated categories are types of clothing, compared to Here is how the one million purchases were split between male and female customers. For example, Lovehoney has dispatched about , cock rings in the last 12 months. In fact, across 70 measures, there were only a few clear differences between the language men and women use in their reviews. For example, the First-person Singular category contains words like I, me and mine. Stoya and several of the other performers featured are no longer actively starring in porn, but their Fleshlights continue to sell in large numbers. After all, they are the closest we can get to knowing how people feel about the products they buy. Are they only for women like in porn? Checking reviews on the site seems to indicate that this is because guys purchase them for their female partners, as well as for themselves to cross-dress. Interestingly, men and women have exactly the same positive and negative things to say about each category of toy. Here are the top pros and cons given for sex toys in general, and specifically for butt plugs. When I lifted it up during my visit to the warehouse, it felt like an artillery shell—impossibly, comically big. LIWCcounts how many times a writer includes words in his or her text that correspond to 70 pre-defined language categories. Next, I counted how often each gender uses the words we and our e. Every row in the spreadsheet detailed one item and everything about it: In other words, use sex toys as a window into their sex lives. Neither gender has its own unique considerations. This seems to be because toys that are mostly bought by women like vibrators and ben wa balls are still quite often bought by men, therefore men review them and mention their female partners.
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